Why did Blackrock invest in crypto?

As a financial industry observer, I'm intrigued by the recent announcement that Blackrock, a leading global investment firm, has decided to allocate capital into the cryptocurrency market. Could you elaborate on the rationale behind this move? What specific factors convinced Blackrock that investing in crypto was a sound financial decision? Was it the potential for high returns, the innovation underlying blockchain technology, or a desire to diversify their portfolio? Additionally, how do they plan to navigate the volatility and risks associated with the crypto market? Understanding their strategy and motivation would provide valuable insights for other investors considering similar moves.